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S
BFGoodrich Radial T/A "We Race" Campaign
1980
CLASS S
1 of 2
Oldsmobile 4-4-2 W-30 "Dr. Oldsmobile"
Category|Automotive
Subcategory|American
Year|1971
Rarity Class|CLASS S
Archive Views|28
Last updated: 30 Mar 2026
Historical Context
The Doctor's Prescription for Speed
"It comes factory-blueprinted to save you the trouble."
This is a legendary spread from 1971 featuring the famous "Dr. Oldsmobile" campaign. Here, the mad doctor presents his masterpiece: the Olds 4-4-2 W-30. The ad boasts about the "Factory-Blueprinted" 455 cubic-inch V8, meaning the engine components were individually selected and matched for racing precision right on the assembly line. A rare and humorous glimpse into the golden age of American muscle marketing.
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